Back in 2000, that wasn’t true. That’s when Toyota
came to America
with its Prius, a gas-electric hybrid that, at the time, seemed so radical and
technologically advanced that it intimidated many prospective buyers. Toyota
priced the car a ridiculously low few bucks below $20,000.
Truth be told, the car’s technology for that time probably had a real value of twice that.
Today, you see the Prius everywhere. Here inCalifornia , it’s hard to drive three blocks
without seeing at least one. And you
know you’ve hit the big time when you have to choose from a long laundry list
of Prius offerings. Toyota now makes a Prius for virtually every
taste, and you need a scorecard to keep up with the models.
Today, you see the Prius everywhere. Here in
In recent weeks, I’ve spent time behind the wheel of a 2012
Prius v, a 2012 Prius c and a 2012 Prius Four.
All of them did the nameplate proud – fuel-efficient, easy to drive,
easy to handle and nicely laid out.
I like to think of the Prius as a pioneer in U.S. automotive
history. The fact that you can buy a
particular Prius to fit your lifestyle pretty much confirms that the model has
become a mainstream player.
I liked the cargo-carrying capability of the Prius v
offering, basically an extended hatchback for folks who carry around a lot of
cargo and still enjoy the fuel-saving benefits of the car. The Prius Four came off to me as a
luxury-level Prius, with a pleasingly long list of standard perks and a
starting price of $28,235.
The Prius flavor getting the most attention seems to be the
Prius c (pictured), the comparatively small version of the model with a small price to
match -- $23,230 on my top-level tester; the base model of the hatchback’s four
trim levels starts at a mere $18,950.
Interestingly, the Prius c has taken hits from fellow car
reviewers for being too “Prius Lite.”
The most aggressive critics call it cheap.
That’s a mystery to me, because Toyota has long taken shots for not producing
a discount Prius that appeals to smaller incomes and takes some of the string
out of the premium you pay for the hybrid technology. OK, the car has a bit of a tinny sound to it
when you shut the doors, but what do you want for a combined 50 miles per
gallon in city/highway driving?
Oh, and the Prius c will accommodate five passengers and
likewise has a lengthy list of customer-pleasing standard features.
On the roll, I found the Prius c entirely comfortable to
drive in both city traffic and during busy freeway commutes. Would I buy it as a first car for a young,
relatively inexperienced driver? In a
heartbeat.
I haven’t yet had the opportunity to sample the Prius
plug-in, but that model also fills a niche for which Toyota was previously criticized for not
filling.
Having had a deep drink of contemporary Prius hardware this
year, I can tell you that the pioneer is as admirable as ever. And if this sounds like an appreciation,
well, you’re right on the money.